Have you ever wondered to yourself, why is SEO important? These days, it does not really matter what kind of website you run, there is going to be quite a few just like you. It can be difficult to get people to notice your website on the best of days, let alone when you have so much competition. One of the best things that you can do to help people find your site is through the use of internet marketing and search engine optimization. Here are a few facts and statistics that you should be aware of concerning the importance of seo before you look to hire anyone to help you.
As many as 79 percent of search engine users claim that they almost always click on natural search results. This means that they ignore the top couple of links that have clearly been payed for and choose organic links instead. In fact, as many as 80 percent of search engine users say they rarely or never click on the sponsored search results. Working a little extra to make sure that your site makes it to the top of important and relevant searches by investing in social media resellers and SEO specialists is one of the best things that you can do for your company.
You may still be wondering to yourself, why is SEO important. Did you know that as many as three quarters of Internet search engine users never scroll past the first page of search results? Generally speaking, they find what they are looking for, or as close as they are willing to settle for, and never click to page two. This is one of the reasons that putting in the work on your search engine rankings and getting higher up on a google results page is so important.
According to a recent market study, SEO leads, which are referred to as inbound leads, have a 14.6 percent close rate. Outbound leads, such as direct mail or print advertising, on the other hand have a only a 1.7 percent close rate. One of the main reasons for this trend could be because of the fact that most people do not like to feel like they are being sold to. If they are able to find your website on their own, after you have stopped wondering is SEO important and begun to invest in the service, they are going to be more likely to purchase something or link to your site.
Nearly half, 48 percent to be exact, of mobile device users say that they look up product reviews, or seek out promotions using that device. Making sure that your website works well and quickly on whatever device someone happens to be using when they access your site.